Overview
Are you a big thinker who loves making sense of data and turning insight into action? We’re looking for a strategic and commercially minded Category Manager to lead the development of category and consumer understanding at Belazu and Miso Tasty. This is a unique opportunity to influence business decisions, partner with retailers, and shape category strategy in a values-led, fast-growing food business.
About Belazu
This is a lovely opportunity to join a business with an impressive set of accreditations, from B Corp status to silver standard Investors in People and newly recognised in 2025 as a Sunday Times Best Place to Work. We are a diverse team with a shared set of professional goals and social values that drive a hugely satisfying working experience. Belazu has been a pioneer of supplying high quality, Middle Eastern and Mediterranean Ingredients within the UK’s Foodservice for over 30 years. We are an innovative leader in our field, with an energetic and high performing working culture. We have ambitious plans to grow over the next 5 years and take great pride in the values that form the spine of our business.
What the day job looks like:
As our Category Manager, you will:
- Be the go-to expert on customer and category performance across Belazu and Miso Tasty.
- Develop and embed insight tools and frameworks (e.g., product segmentation, range architecture) to support commercial planning.
- Lead yearly category growth strategies and quarterly updates, turning insights into product plans and in-store activation.
- Collaborate closely with sales, marketing, and innovation to ensure data and consumer thinking guide key decisions.
- Provide clear, strategic recommendations for range reviews, promotions, and NPD.
- Analyse market performance and competitor activity across multiple food categories.
- Build strong relationships with retailer category teams and deliver compelling presentations and post-review insights.
- Lead internal insight reporting, monthly trackers, data visualisation, and performance dashboards.
- Oversee brand health tracking and category-led consumer segmentation.
- Recommend future research and data investment to address insight gaps.
This role will suit you if:
- You’ve worked in insights, research, or category management - ideally in FMCG or food or consulting focused in FMCG.
- You’re confident analysing Nielsen, Kantar, IRI, Dunnhumby or similar shopper data.
- You can turn complex data into simple, compelling stories and recommendations.
- You enjoy cross-functional collaboration and influencing decisions at all levels.
- You’re curious, strategic, and passionate about consumers, food, and trends.
- You want to build and lead a best-in-class insight function in a growing brand.
This role may not be for you if:
- You find analysing and visualising data overwhelming.
- You prefer a fixed routine instead of a fast-paced, evolving environment.
- You’re not comfortable influencing senior stakeholders or challenging assumptions.
- You’re not confident interpreting consumer research or shopper data.
What’s in it for you?
- 25 days annual leave plus 8 public holidays
- Auto-Enrolment Pension
- Life assurance
- Discretionary Bonus Scheme
- Long service awards
- Free parking on site
- Up to 40% discount on Company products
- Access to Company Rewards Scheme
Terms
- 40 hrs/wk (9am–5.30pm Mon–Fri) – can be pro-rated
- Flexible hybrid working (2+ days in the office – Mon/Tues preferred)
- Probationary period: 3 months
- Annual salary review (our ‘movers and shakers’ are always rewarded)
- 10% KPI-related bonus based on clear, achievable goals
Thanks for reading our job advert. We do our very best to bring to life what it's like working as part of our team. Diverse teams really are the best teams. We want everyone to feel they can be themselves at work and develop their talents to the full. All colleagues are expected to take personal responsibility for keeping our workplace free from discrimination, harassment, and bullying - a place where everyone is treated fairly and respectfully.
We also know that sometimes some candidates may be put off applying for a job unless they think they can tick every box. If you are really excited about working with us and think you can do much of what we are looking for but aren't sure if you are 100% there yet... go on... why not give it a whirl? Good luck!